Advocacy programs identify advocates by tracking positive engagement, purchase history, feedback, and social channel activity, focusing on customers who show loyalty and enthusiasm for your brand.

Customers can be rewarded for referrals, writing reviews, sharing social posts, participating in surveys, completing training, and other behaviors you find to be relevant to help promote your brand.

Advocates earn rewards or points through defined program rules for specific activities, such as completing referrals or sharing approved content, with automatic tracking and instant recognition.

Fielo provides a full set of tools for real-time data on advocate activity, campaign results, and ROI, making it easy to monitor performance and optimize strategies.

Fielo secures customer data using best practices, including encryption, privacy policies, and compliance with major standards to protect personally identifiable information.

Rewards may include gift cards, discounts, exclusive access, prepaid cards, special products, experiences, or custom perks that align with customer interests.

Fielo lets you change advocacy program rules post-launch, allowing you to adapt scoring, activities, and rewards as needed.

ROI is typically measured using analytics dashboards that track advocate-driven conversions, referrals, engagement rates, and revenue directly attributed to the program.

Fielo offers step-by-step wizards, expert guidance, multi-channel communication tools, and ongoing support to help you configure, launch, and expand your advocacy initiatives.